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	<title>Ford Interactive &#187; User Experience</title>
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		<title>My Letter to Costco CEO Jim Sinegal</title>
		<link>http://fordinteractive.com/2009/07/my-letter-to-costco-ceo-jim-sinegal/</link>
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		<pubDate>Sat, 11 Jul 2009 19:02:24 +0000</pubDate>
		<dc:creator>Andy Ford</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[User Experience]]></category>
		<category><![CDATA[Costco]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[UX]]></category>

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		<description><![CDATA[Want to login to costco.com to see if your membership is expired or not? Me too. <a href="http://fordinteractive.com/2009/07/my-letter-to-costco-ceo-jim-sinegal/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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